Sodexo is proud to launch a new initiative to rescue Grade B fruit and vegetables that would otherwise be sent to landfill.
In a time of perceived perfection, often the tastiest and most interesting fresh produce is cast aside and deemed unfit. In fact over 30% of UK crops never leave the farm.
Together with Ferry Fast, a cooperative of farmers in Worcestershire, we will be supplying our units with boxes of this rescued produce.
Recipes written for seasonal produce
Generic recipes will be written that will be able to be adapted to the range of fruit and veg that will be coming in the boxes. Marketing collateral will be supplied that can be displayed at sites to inform staff and customers of the initiative and the great environmental benefits.
The contents of the boxes will change due to seasonality and availability. This will give the opportunity to be creative with the ingredients and use them in new and innovative ways. The products will not be as a replacement to your normal fresh produce order, but as an addition. The produce will be entirely of British origin and will therefore be subject to seasonal change. The weekly brief will contain the proposed box contents, a week before delivery, to assist sites with menu planning.
In addition, the produce will be packed in recycled banana boxes thereby enforcing the environmental and social aspect of this initiative even further.
We will be championing this initiative at Innovation Days, trade shows and chef forums so there will be a constant stream of information regarding this new project. Wasteful to Tasteful featured at Hotelympia earlier in the year and will be incorporated into the Salon Culinaire in September.
Better Tomorrow 2025
What’s more, Wasteful to Tasteful fits in well with Sodexo’s Better Tomorrow 2025 strategy as well as complimenting other, already existing initiatives; Veg Pledge, the Mindful philosophy, Green and Lean and Waste Watch.
The supplier (FerryFast based in Worcestershire) puts measures in place to make sure they do all they can in terms of sustainability and benefitting the environment. They install a clever system of channels which redirects rain water into a reservoir that is then used as the water source to water all the farm. They rotate crops every three years, giving the soil time to regenerate all the nutrients which have been lost in the growing process. All the produce grown at Ferry Fast is done so under the LEAF kite mark meaning that there are strict rules about husbandry and growing that must be adhered to.
This is an industry leading, exclusive initiative from Sodexo which differentiates us from our competitors, whilst delivering excellent quality produce to our chefs enabling them to make healthy and nutritious dishes for our staff and clients.